Great international interest – InnoTrans Podcast in serial production by September 2022
Since February the InnoTrans Preview has been enriched by a new format: the InnoTrans Podcast combines the latest news directly from the organiser team with global insights into current and future trends in mobility. The monthly podcast offers the InnoTrans community a perfect foretaste of the innovations to be showcased at InnoTrans 2022. The first episode already made it into the Apple Business Podcast Charts in five countries. After the success of the first season, InnoTrans decided to continue the podcast until InnoTrans 2022.
Expanding personal contact
The idea for the new audio format arose from the strong desire of exhibitors and trade visitors of the world‘s leading trade fair for transport technology to exchange their views more intensively despite the COVID 19 pandemic. “We have received plenty of positive feedback for our InnoTrans Preview. As organisers, we are always looking for new ways to actively participate in facilitating a global industry exchange.”
The InnoTrans Podcast is creating a special relationship between InnoTrans and its community in this respect. “Listeners receive our news, such as the commissioning of our new streaming studio, directly from us. This creates a personal, direct and uncomplicated way of communicating,” says Kerstin Schulz, Director of InnoTrans.
International interest is growing
The first episode of the InnoTrans podcast celebrated its premiere at the beginning of February. At the start, Dr. Ben Möbius, Managing Director of the Railway Industry Association in Germany, spoke about the effects of the pandemic in relation to the emission-free mobility of tomorrow. Further to associations such as VDB or Swissrail, the first exhibitors such as Siemens Mobility or Voith Turbo are already taking advantage of the opportunity to exchange information with the InnoTrans community via the podcast.